Ethos, Logos, Pathos

Who is the audience

• The person telling the story

• The people who the author wrote for

• The author

• Someone on the street

What is ethos

• Appeals using crediblity, trust

• Appeals using logic or facts

• Appeal to emotion

• A Greek word meaning emotional

What is this add an example of?

• Ethos

• Pathos

• Logos

What is logos?

• Appeals using emotion

• Appeals using facts and logic

• Appeals using trust and crediblity

What is this an example of?

• Logos

• Ethos

• Pathos

What is pathos?

• Appeals to your emotions

• Appeals using trust and credibility

• Appeals using facts

What is this an example of?

• Logos

• Ethos

• Pathos

What is this ad an example of?

• Logos

• Pathos

• Ethos

What is this ad an example of?

• Logos

• Pathos

• Ethos

What is this ad an example of?

• Logos

• Pathos

• Ethos