Front

What are the three persuasive appeals identified by Aristotle?

Back

Pathos, Ethos, and Logos.

Front

Define Pathos in rhetoric.

Back

Pathos is an appeal to emotion, aiming to persuade an audience by eliciting feelings.

Front

Define Ethos in rhetoric.

Back

Ethos is an appeal to credibility or character, aiming to persuade an audience by establishing trust.

Front

Define Logos in rhetoric.

Back

Logos is an appeal to logic and reason, aiming to persuade an audience through facts and evidence.

Front

What is the primary goal of rhetoric according to Aristotle?

Back

To teach the art of persuasive speaking and writing.

Front

Give an example of Pathos in a persuasive argument.

Back

"If you don't donate to our cause, many animals will suffer and die."

Front

Give an example of Ethos in a persuasive argument.

Back

"As a doctor with 20 years of experience, I recommend this treatment for your health."

Front

Give an example of Logos in a persuasive argument.

Back

"Studies show that 90% of people who exercise regularly live longer than those who do not."

Front

What is the purpose of using rhetorical appeals?

Back

To effectively persuade an audience by connecting with them emotionally, establishing credibility, or providing logical arguments.

Front

How can Pathos be used in advertising?

Back

By creating emotional connections, such as showing happy families using a product.