
Advertising Techniques Quiz
Authored by Leah Bawa-an
English
8th Grade

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25 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In an ad that says, "Join the millions who trust Brand X for their daily needs," which technique is being used?
Name-Calling
Bandwagon
Glittering Generalities
Testimonial
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A popular celebrity states, "I choose Product Y because it keeps me healthy!" What technique is being employed?
Card Stacking
Testimonial
Plain Folks
Repetition
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The slogan "The best or nothing" used by a luxury car brand exemplifies which technique?
Glittering Generalities
Simplification
Transfer
Name-Calling
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
An ad claims, "Only losers don't choose Brand Z." Which technique does this represent?
Bandwagon
Name-Calling
Card Stacking
Soft Soap
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A commercial features ordinary people sharing their positive experiences with a product. This is an example of which technique?
Plain Folks
Glittering Generalities
Testimonial
Repetition
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
If an ad highlights only the benefits of a product while ignoring any drawbacks, it demonstrates:
Card Stacking
Transfer
Bandwagon
Simplification
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When an ad states, "This is the only choice for real men," what type of propaganda is being used?
Glittering Generalities
Name-Calling
Soft Soap
Bandwagon
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