Ethos Logos Pathos in Advertisements

A child is shown covered in bug bites. The child cries out for help and the announcer tells you to always buy bug spray.

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Tiger Woods endorses Nike.

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Sprite Zero is 100% sugar-free.

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A 32-oz. bottle of Tide holds enough to wash 32 loads.

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A commercial shows a small dog at a local shelter. He is cold, tired, hungry, and he is whimpering for a new home. This is an example of ____________________.

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Cardiologists recommend Ecotrin more than any other brand of aspirin.

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Listerine mouth wash is recommended by dentists all over the United States. This is an example of ______________________________.

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Miley Cyrus appears in Oreo advertisements.

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Type of appeal: Nearly 25% of all car accidents are caused by drivers using a cell phone while driving. This is an example of __________________________.

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Type of appeal:

"By donating fifty cents a day...your child can have clean drinking water..." Give money today!!! This is an example of _______________________________________________________.

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