Persuasive Techniques Practice

makes it seem like everyone is buying a product, so you should too

• avant-garde

• bandwagon

• transfer

• rhetorical claim

the speaker or the company presents themselves as an average Joe or common person

• bandwagon

• snob appeal

• plain folks

• bribery

Michael Jordan promoting Nike Shoes while informing the viewer how they increase performance by making you jump higher. 

• Celebrity Endorsement

• Emotional Appeal

• Testimonial

• Humor

A commercial about abandoned animals needing a shelter of a forever home. They ask for a small donation to help these struggling animals. 

• Celebrity Endorsement

• Emotional Appeal

• Testimonial

• Bandwagon

A commercial for snickers that jokes about people not being themselves because they just need a snickers bars.

• Humor

• Bandwagon

• Testimonial

• Emotional Appeal

Royal's promoting their team for the next season by telling people to come join the team because everyone else has.

• Humor

• Testimonial

• Bandwagon

• Emotional Appeal

Which persuasive technique is this?
Repeating words or phrases so that they stick in your audience’s mind.

• Groups of three

• Alliteration

• Repetition

• Emotive language

Messages that produce strong feelings, such as sadness or pity

• Snob Appeal

• Bandwagon

• Endorsement

• Appeal to Emotion

What is the message this ad is hoping to relay to its audience?

• Eat more beef.

• This child loves Tyson chicken so you should too.

• Mccormick's chicken nuggets are better.

• This child hates chicken nuggets, so you should too.

Which persuasive technique means 'relying on the backing of a satisfied customer'?

• Bandwagon

• Snob appeal

• Name calling

• Testiomonial