Marketing

Which if the following are the examples of advertising media:

• Hoardings

• stickers on apples in supermarkets

• Commercials

• Currency

• CEO

In what kind of market segmentation customers are divided on the basis of occupation and social class: middle class, working class, etc? (one answer)

• demographic

• residential neighborhoods

• behavioral segmentation

• VALS system

This is a business's plan for how it will attract customers and beat its rivals.

• upgrade

• target market

• modification

• marketing strategy

This word means "a picture, short film, song, etc. that tries to persuade people to buy a product or service"

• modification

• advertisement

• liaison

• inventory

Which of these types of advertising is NOT mass media?

• television

• word of mouth

• internet

• radio

You could say that Mobike and Ofo are _______ with each other.

• newsletter

• rivals

• upgraded

• phase out

________ buy from wholesalers and sell to consumers.

• retailers

• wholesalers

• distributors

• consumers

_______ buy from manufacturers and sell to wholesalers.

• retailers

• distributors

• wholesalers

• consumers

The use of social media in marketing has greatly______

• increased

• decreased

• improved

• strengthened

Creating own website will help companies to attract more ______

• retailers

• customers

• sellers

• people