Rhetorical Appeals

This ad is an example of which rhetorical appeal?

• Pathos

• Ethos

• Logos

"By donating only fifty cents a day, you can help give a child clean drinking water." ...Which type of appeal is being used here?

• ethos

• pathos

• logos

Ladies and gentlemen of the jury: we have not only the fingerprints, the lack of an alibi, a clear motive, and an expressed desire to commit the robbery… We also have video of the suspect breaking in. The case could not be more open and shut. Which type of appeal is being used here?

• Ethos

• Pathos

• Logos

"You know her - she's taught Sunday School at your church for years, babysat your children, and served as a playground director for many summers." ... Which type of appeal is being used here?

• Ethos

• Pathos

• Logos

What is the definition of pathos?

• Appeal to the credibility/trustworthiness of the speaker

• Something an author uses to make the subject interesting to the reader and to grab the reader’s attention

• Appeal to logic

• Appeal to the emotions of the audience

What is the definition of logos?

• Appeal to the credibility/trustworthiness of the speaker

• Something an author uses to make the subject interesting to the reader and to grab the reader’s attention

• Appeal to Appeal to the emotions of the audience

• Appeal to logic

Which appeal relates to the audience's sense of right and wrong?

• ethos

• pathos

• logos

• rhetoric

“They’ve worked against everything we’ve worked so hard to build, and they don’t care who gets hurt in the process. Make no mistake, they’re the enemy, and they won’t stop until we’re all destroyed.”

• logos

• ethos

• pathos

This ad is an example of which rhetorical appeal? 

• Ethos

• Pathos

• Logos

An advertisement that uses ______ will try to get you to see the company as reliable, honest and credible (you can trust them).

• crediblos

• pathos

• ethos

• logos