Logos Ethos Pathos

Think of how hard it would be for your family to live without you if you died in a car accident. Don't text and drive...think of those you love.

• Ethos

• Logos

• Pathos

Based on his many wins in trivia competitions, I trust him when it comes to advice on learning new facts.

• Ethos

• Logos

• Pathos

Which of the following are not used for a logical appeal?

• Facts

• Research results

• Cause and effect statements

• Personal stories (anecdotes)

Which of the following are not used for an emotional appeal?

• Calls to action

• Loaded words/charged language

• Personal beliefs

• Quotes from experts and authorities

The family lost everything in the fire. They lost their precious, irreplaceable family photos and everything else that they own. They have to start over with nothing. Please donate today to help restore their lives.

You leave me home by myself all the time, and I never do anything wrong. I’ve had an iPad for over a year and nothing bad has ever happened to it. That’s why I am responsible enough to get a new cell phone.

Which of the following statements best demonstrates ethos in a speech?

• "Our company has been in business for over 50 years, providing quality service."

• "Imagine the joy of owning a home that you can call your own."

• "Statistics show that 80% of people prefer our product over competitors."

• "Our product is the best because it is the most affordable."

Which statement best exemplifies ethos?

• "Our CEO, a Harvard graduate, has led the company to success."

• "Imagine the excitement of driving a brand-new car."

• "Research shows that our product is more effective than others."

• "Our prices are the lowest in the market."

Identify the statement that uses pathos to persuade the audience.

• "Our team has won numerous awards for excellence."

• "Think about the happiness you'll feel when you achieve your dreams."

• "Our product is made from 100% recycled materials."

• "The data clearly shows a 20% increase in efficiency."

Which of the following is an example of logos in an argument?

• "As a doctor, I recommend this treatment for its proven effectiveness."

• "Studies indicate that students who study daily score higher on tests."

• "Imagine the pride you'll feel when you succeed."

• "Our company has been trusted by families for generations."