
Ethos Logos Pathos Commercials
Authored by Sarah Williams
English
9th Grade
CCSS covered

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15 questions
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1.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
St. Jude's Research Hospital commercials beg viewers to donate money to help children with cancer.
ethos
pathos
logos
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
2.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
An author provides direct quotes from experts to support his claims.
ethos
pathos
logos
Answer explanation
Logos is the best answer because the author is relying on facts.
Ethos is not the best answer because this example refers to quoted information/citations from research. It is not establishing the author themselves as a credible source.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
3.
MATCH QUESTION
1 min • 3 pts
Match each type of rhetoric with its appropriate description.
ethos
Demonstrates the author’s reliability and competence. Shows respect for the audience’s ideas and moral values.
logos
Appeals to the audience's emotions, often through storytelling or vivid imagery. Evokes an emotional, sometimes irrational response.
pathos
Evokes a rational, reasonable response. Evidence and proof provides support.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
4.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which type of rhetoric uses figurative language?
ethos
pathos
logos
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
5.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
An individual shares their first-hand experience with poverty and food insecurity throughout their life.
ethos
pathos
logos
Answer explanation
The answer is ethos because this proves that they are a credible source as a result of their first-hand experience.
Pathos would be the answer if they were telling a story to make others feel bad for them, but logos is the best answer here.
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
6.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which appeal is evident in the commercial?
Ethos- Authority Appeal
Logos- Logical Appeal
Pathos- Emotional Appeal
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
7.
MULTIPLE CHOICE QUESTION
1 min • 1 pt
Which appeal is evident in the commercial?
Ethos- Authority Appeal
Logos- Logical Appeal
Pathos- Emotional Appeal
Tags
CCSS.RI.11-12.5
CCSS.RI.9-10.5
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