Valentine's Day - C1

Choose the correct word for each meaning

1) ​ (a)   : to use a situation to get an advantage

2) ​ ​ (b)   : the things you like more than others.

3)​ (c)   : a phrase used when a lot of people feel romantic.

4) ​ (d)   buying things for emotional reasons

• preferences
• love is in the air
• sentimental spending
• to capitalize

Choose the correct word for each meaning

1) ​ (a)   : to spend a lot of money, often in a fun way.

2)​ (b)   : something that is happening everywhere.

3) ​ ​ (c)   : when businesses sell experiences instead of products.

4)​ (d)   : a planned series of actions to advertise a product or service.

• splash the cash
• across the board
• experience economy
• marketing campaign

What is one of the main benefits of Valentine's Day for businesses?

• Increased consumer spending

• Decreased consumer spending

• Reduced customer engagement

• Lower demand for gifts

Which industry experiences a significant boost during Valentine's Day due to increased demand for reservations?

• Hospitality industry

• Technology industry

• Automobile industry

• Real estate industry

What role do social media platforms play for businesses during Valentine's Day?

• Enabling businesses to reach a wider audience

• Reducing the need for marketing

• Decreasing customer engagement

• Limiting brand exposure

Which of the following is a popular gift choice for couples on Valentine's Day?

• Flowers

• Books

• Electronics

• Furniture