
Integration Strategies Quiz
Authored by Froiland Francisco
Arts
University
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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A multinational clothing brand buys out several other fashion retailers to expand its market share and reduce competition. This is an example of:
Vertical Integration
Horizontal Integration
Conglomeration
Contract Integration
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A dairy farm that produces milk starts selling directly to customers by opening its own retail stores. This is an example of:
Horizontal Integration
Backward Integration
Forward Integration
Conglomeration
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A smartphone manufacturing company buys a chip production factory to control its supply chain. What type of integration is this?
Forward Integration
Backward Integration
Conglomeration
Horizontal Integration
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A company that originally sells computers decides to acquire a hotel chain and a food delivery service. This is an example of:
Horizontal Integration
Vertical Integration
Conglomeration
Ownership Integration
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A coffee processing company fully purchases a retail coffee chain, gaining complete control over its operations and decision-making. What type of integration is this?
Contract Integration
Ownership Integration
Vertical Integration
Horizontal Integration
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A car manufacturer signs a long-term contract with a tire company, agreeing to buy tires exclusively from them while keeping both businesses independent. This is an example of:
Horizontal Integration
Ownership Integration
Contract Integration
Conglomeration
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is an advantage of horizontal integration?
Increased market competition
Higher production costs
Reduced competition and economies of scale
Increased dependency on suppliers
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