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Crisis Communication Class

Authored by Christian Nsenga

English

University

Crisis Communication Class
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9 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What defines a crisis in an organization?

A threat to the organizational brand/image

A routine operational challenge

A positive public relations opportunity

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which type of crisis allows for research and planning?

Immediate

Emerging

Sustained

Preventable

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

An employee’s sudden death would be classified as which type of crisis?

Sustained

Emerging

Immediate

Organizational

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a key component of the crisis communication plan?

Situation analysis

Employee promotion strategy

Product launch event

Competitor research

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the final phase of crisis communication, where the effectiveness of the response is assessed?

Initial phase

Evaluation phase

Pre-crisis phase

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT part of stakeholder analysis in crisis communication?

Deciding on financial compensation

Identifying key messages

Determining communication channels

Appointing a focal person

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a key element of a crisis communication plan?

Employee salary review

Expanding the product line

Stakeholder analysis

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