Ray Anderson: The business logic of sustainability

The video discusses the environmental impact of business and industry, highlighting Interface's journey towards sustainability. It outlines the company's achievements, future goals, and the business benefits of adopting sustainable practices. The speaker emphasizes the need to reframe civilization for a sustainable future, urging businesses to lead the way in reducing environmental impact.

What does the speaker identify as the main culprit in the decline of the biosphere?

• Government policies

• Business and industry

• Technological advancements

• Individual consumption

What book influenced the speaker to change his perspective on sustainability?

• The Ecology of Commerce

• An Inconvenient Truth

• Silent Spring

• The Omnivore's Dilemma

What is the revised environmental impact equation proposed by the speaker?

• I = P x A / T

• I = P / A x T

• I = P + A + T

• I = P x A x T

What percentage reduction in net greenhouse gas emissions did Interface achieve?

• 70%

• 60%

• 90%

• 82%

What is the target year for Interface to achieve zero impact?

• 2025

• 2020

• 2030

• 2015

What is the name of the initiative Interface launched to achieve zero impact?

• Project Green

• Mission Zero

• Sustainability Drive

• Eco Challenge

What is one of the business benefits of pursuing sustainability according to the speaker?

• Reduced operational costs

• Decreased product quality

• Higher employee turnover

• Increased advertising costs

What does the speaker suggest should be the ultimate goal of affluence?

• Economic growth

• Technological advancement

• Happiness

• Resource accumulation

Who is 'Tomorrow's Child' according to the speaker?

• A technological innovator

• A future generation

• A current business leader

• A government official

What choice does the speaker say we have during our time on Earth?

• To lead or to follow

• To consume or to conserve

• To harm or to heal

• To innovate or to stagnate