Marketing  Plan Quiz

Marketing Plan Quiz

Assessment

Passage

Business

12th Grade

Easy

Created by

Megan Fogle

Used 4+ times

FREE Resource

21 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does marketing help businesses?

By reducing costs

By finding customers and selling products profitably

By increasing employee satisfaction

By improving product quality

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the ultimate goal of marketing according to the text?

To increase production

To create successful products

To reduce costs

To expand globally

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which component of the marketing mix is concerned with setting a monetary amount?

Product

Price

Promotion

Place

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which type of distribution involves goods/services sold directly from producer to customer?

Indirect distribution

Direct distribution

Wholesale distribution

Retail distribution

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary goal of determining the break-even point?

To increase production costs

To understand when revenues will cover costs

To enhance product design

To decide the product's color

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the primary roles of marketing according to the text?

To create consumer need

To increase production costs

To reduce product quality

To eliminate competition

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a part of the marketing concept?

Planning

Production

Ignoring customer feedback

Promotion

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