2.02 Environmental Scan Test - Get the 411

Which of the following is a true statement about the term “environment”:

• It consists of your surroundings.
• It refers only to the earth and its resources.
• It has no affect on your performance.
• It applies to individuals, not businesses.

Environmental scanning is sometimes called environmental

• management.
• planning.
• protection.
• analysis.

A main reason that environmental scanning is important is so that businesses can be aware of

• new products.
• competitors’ internal environments.
• potential threats.
• foreign markets.

A business cannot control its

• personnel.
• external environment.
• production.
• research and development.

Which of the following is a true statement about a business’s environment:

• it can be avoided
• it consists of the economy and technology
• it is always changing
• It may not affect the business, depending on the industry.

Which of the following groups is most likely to share the same demographics:

• Working mothers
• Online shoppers
• Airline passengers
• International travelers

Which of the following is an example of a demographic trend:

• Shifting political climates
• Rising interest rates
• A concern for fitness and health
• The aging of the population

Changing attitudes about family roles is an example of a shift in

• society and culture.
• demographics.
• the economy.
• competition.

Inflation is a factor involved in which category of an environmental scan?

• Technology
• Economy
• Demographics
• Competition

Businesses must gather information about the competition during an environmental scan. Which of the following is an example of brand competition:

• Beauty salons v. veterinarians
• Grocery stores v. fitness centers
• Coke v. Pepsi
• Microsoft v. Walmart