Understanding Target Markets

Understanding Target Markets

10th Grade

15 Qs

quiz-placeholder

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Understanding Target Markets

Understanding Target Markets

Assessment

Quiz

Business

10th Grade

Practice Problem

Medium

Created by

Denise Contreras

Used 14+ times

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15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 10 pts

Which of the following is NOT a demographic factor?

Age

Income

Beliefs

Gender

2.

MULTIPLE CHOICE QUESTION

1 min • 10 pts

What does the geographic factor consider in identifying a target market?

Age and income

Where people live

Buying habits

Social status

3.

MULTIPLE CHOICE QUESTION

1 min • 10 pts

Which factor considers what people buy and their favorite brands?

Demographics

Geography

Psychographics

Behaviors

4.

MULTIPLE CHOICE QUESTION

1 min • 10 pts

Which factor includes marital status?

Demographics

Geography

Psychographics

Behaviors

5.

MULTIPLE CHOICE QUESTION

1 min • 10 pts

Media Image

Why is it important for companies to identify a target market?

To focus marketing efforts and resources

To increase product prices

To reduce employee numbers

To expand globally without strategy

6.

MULTIPLE CHOICE QUESTION

1 min • 10 pts

Identifying a target market helps companies in which of the following ways?

By focusing on irrelevant markets

By designing products that meet customer needs

By increasing production costs

By reducing product quality

7.

MULTIPLE CHOICE QUESTION

1 min • 10 pts

What is a consequence of not identifying a target market?

Ineffective marketing efforts

Increased customer satisfaction

More efficient resource use

Better product design

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