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Unit 2: Promotion

Authored by Blake Balogh

Business

9th - 12th Grade

41 Questions

CCSS covered

Used 5+ times

Unit 2: Promotion
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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In marketing, promotion usually involves a company or organization sending a sales message to a potential customer.

True

False

Tags

CCSS.RI.11-12.8

CCSS.RI. 9-10.8

CCSS.RI.11-12.5

CCSS.RI.9-10.5

CCSS.RI.8.8

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

In the promotion process, only one message can be communicated at a time.

True

False

Tags

CCSS.RI.11-12.8

CCSS.RI.9-10.7

CCSS.RL.9-10.7

CCSS.RL.11-12.8

CCSS.RI.8.7

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Television, radio, magazines, websites, and salespeople are all examples of promotion channels.

True

False

Tags

CCSS.RI.11-12.8

CCSS.RI. 9-10.8

CCSS.RI.11-12.5

CCSS.RI.9-10.5

CCSS.RI.8.8

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Before the message can be said to be fully received, it must be encoded by the receiver.

True

False

Tags

CCSS.RI.9-10.7

CCSS.RL.9-10.7

CCSS.RL.8.7

CCSS.RI.11-12.7

CCSS.RL.11-12.7

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Interpersonal communication is rarely used in business-to-business marketing.

True

False

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Television and radio are known as broadcast media.

True

False

Tags

CCSS.RI.11-12.8

CCSS.RI.9-10.7

CCSS.RL.9-10.7

CCSS.RL.8.7

CCSS.RL.11-12.8

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

The biggest disadvantage of advertising is that it is an inefficient in terms of cost.

True

False

Tags

CCSS.RI.11-12.8

CCSS.RI. 9-10.8

CCSS.RI.11-12.5

CCSS.RI.9-10.5

CCSS.RI.8.8

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