Unit 2: Promotion
Authored by Blake Balogh
Business
9th - 12th Grade
CCSS covered
Used 5+ times
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41 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In marketing, promotion usually involves a company or organization sending a sales message to a potential customer.
True
False
Tags
CCSS.RI.11-12.8
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.9-10.5
CCSS.RI.8.5
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In the promotion process, only one message can be communicated at a time.
True
False
Tags
CCSS.RI.11-12.8
CCSS.RI.9-10.7
CCSS.RL.9-10.7
CCSS.RL.8.7
CCSS.RL.11-12.8
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Television, radio, magazines, websites, and salespeople are all examples of promotion channels.
True
False
Tags
CCSS.RI.11-12.8
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.9-10.5
CCSS.RI.8.8
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Before the message can be said to be fully received, it must be encoded by the receiver.
True
False
Tags
CCSS.RI.9-10.7
CCSS.RL.9-10.7
CCSS.RI.11-12.7
CCSS.RL.11-12.7
CCSS.RI.8.7
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Interpersonal communication is rarely used in business-to-business marketing.
True
False
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Television and radio are known as broadcast media.
True
False
Tags
CCSS.RI.11-12.8
CCSS.RI.9-10.7
CCSS.RL.9-10.7
CCSS.RI.8.7
CCSS.RL.11-12.8
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The biggest disadvantage of advertising is that it is an inefficient in terms of cost.
True
False
Tags
CCSS.RI.11-12.8
CCSS.RI. 9-10.8
CCSS.RI.11-12.5
CCSS.RI.9-10.5
CCSS.RI.8.8
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