Quiz 2 - IINT

Artificial intelligence is becoming an integral in the way how many consumers interact with the digital platforms.

• True

• False

A feature powered by AI and machine learning that suggests products to users based on their past searches, purchase history, and preferences.

• Personalized Recommendations

• Chatbots and Virtual Assistants

• Dynamic Pricing & Inventory Management

• Fraud Detection & Prevention

AI-powered systems that adjust product prices in real-time based on factors like demand, competitor pricing, and user behavior.

• Chatbots and Virtual Assistants

• Dynamic Pricing & Inventory Management

• Personalized Recommendations

• Fraud Detection & Prevention

AI-driven tools that provide automated customer support, answer queries, and assist users in their shopping journey.

• Personalized Recommendations

• Chatbots and Virtual Assistants

• Dynamic Pricing & Inventory Management

• Fraud Detection & Prevention

AI algorithms that analyze transaction patterns to identify suspicious activities, such as payment fraud, account takeovers, or fake reviews.

• Personalized Recommendations

• Chatbots and Virtual Assistants

• Dynamic Pricing & Inventory Management

• Fraud Detection & Prevention

In comparison, VR is a (a)   environment that enables users to interact with virtual surroundings similar to reality.

What is the main purpose of integrating AR/VR in e-commerce?

• To replace physical stores completely

• To make shopping experiences more interactive and satisfying

• To increase product prices

• To limit customer engagement

Which of the following is an example of a virtual try-on experience?

• Browsing product images on a website

• Using an app to see how a pair of sunglasses would look on your face

• Reading product reviews before purchasing

• Watching a product advertisement

(a)   technology helps to verify the authenticity of a product in e-commerce by allowing customers to track the product’s journey through a transparent and tamper-proof supply chain.

It is a keyboard- and screen-free way for a customer or potential customer to communicate via spoken word with a computer.

• Voice Commerce

• Noise Commerce

• Free Hand Commerce

• Spoken Commerce