Marketing and Advertising

Marketing and Advertising

University

5 Qs

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Marketing and Advertising

Marketing and Advertising

Assessment

Quiz

English

University

Hard

Created by

Katherine roa

FREE Resource

5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What is the main difference between marketing and advertising?

Marketing is a broader process that includes advertising.

Advertising is more effective than marketing.

Advertising is free, while marketing is paid.

There is no difference; they are the same.

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What does "branding" mean in marketing?

A strategy to lower prices.

The management and creation of a brand.

A type of social media advertising.

A process to remove products from the market.

3.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What is one objective of digital marketing?

Eliminate competition.

Reduce production costs.

Limit the use of social media.

Increase a brand’s online visibility.

4.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What type of advertising uses celebrities to promote products?

Remarketing.

Influencer marketing

Company marketing.

Native advertising.

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

What is a "target audience" in marketing?

The ideal group of consumers for a product or service.

The number of website visits.

The amount of paid ads on social media.

A strategy to eliminate competitors.