Formative Test - Unit 5 (Grade 8)

A programming language

The process of creating a unique identity for a product or company

A type of software used for graphic design

A social media marketing strategy

A company using the same logo and colors for all products

A business changing its name every month

A store that sells random products without a clear identity

A website with no consistent theme

A short description of a company

A unique symbol or design that represents a brand

A type of marketing campaign

A pricing strategy for products

Logo

Slogan

Product barcode

Color scheme

It helps make the business look professional and trustworthy

It ensures that products are cheaper than competitors

It guarantees that a company will never fail

It removes the need for advertising

Confusing and inconsistent

Unique, memorable, and recognizable

Similar to every other brand in the market

Frequently changing to follow every new trend

A company’s official name

A short, catchy phrase that represents a brand

A type of digital advertisement

A description of a product’s ingredients

When customers frequently switch between brands

When a company copies another brand’s design

When customers consistently prefer and buy from the same brand

When a brand changes its name and logo regularly

A random local bakery without a name

A global company with a recognizable logo and slogan

A business that changes its colors and theme every week

A store that does not advertise itself

It allows brands to interact with customers and increase visibility

It replaces the need for a logo or website

It only helps large companies, not small businesses

It has no impact on branding at all