Promotion Product

Which of the following statements best describes the purpose of product promotion?

• It is solely used to increase product prices and profit margins

• It primarily focuses on reducing product quality to attract budget-conscious customers

• It serves as a bridge between products and consumers, ensuring effective communication

• It replaces the need for traditional marketing strategies such as pricing and distribution

• It eliminates the necessity for advertising and public relations efforts

Why is Search Engine Optimization (SEO) considered an essential part of digital promotion?

• It allows companies to display paid advertisements in search engine results

• It guarantees top search engine rankings without continuous effort

• It helps websites appear organically in search results without paid advertising

• It eliminates the need for content marketing and social media marketing

• It ensures that all website visitors immediately make a purchase

Advertising is a form of communication that is?

• Two-way

• One-way

• Three-way

• Four-way

• Multidimensional

What is digital marketing

• Marketing through print media

• Marketing through digital platforms

• Marketing through television

• Marketing through radio

• Marketing through outdoor advertising

One way to evaluate the effectiveness of a promotion is by?

• Calculating production costs

• Analyzing sales before and after promotion

• Calculating the number of employees

• Calculating the number of products produced

• Calculating advertising costs

One of the challenges in designing a promotional plan is?

• Determining the price of the product

• Determining the right target audience

• Calculating production costs

• Calculating the number of employees

• Calculating the number of products promoted

What is a promotional budget?

• The amount of money allocated for promotional activities

• The number of products to be promoted

• The number of employees involved in the promotion

• The amount of time required for promotion

• Number of media used

In designing a promotional plan, the first step is?

• Budget preparation

• Determination of the target audience

• Development of promotional messages

• Media selection

• Evaluation of results

A type of promotion that provides short-term incentives to encourage purchases is called?

• Advertising

• Public Relations

• Sales Promotion

• Digital Marketing

• Sponsorship

One of the objectives of promotion is?

• Reduce costs

• Increase brand awareness

• Reduce competition

• Increase production costs

• Reduce the number of products