Marketing Quiz

Marketing Quiz

12th Grade

15 Qs

quiz-placeholder

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Marketing Quiz

Marketing Quiz

Assessment

Quiz

Information Technology (IT)

12th Grade

Medium

Created by

Mr B Crampton

Used 1+ times

FREE Resource

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What role does marketing play in customer awareness?

It confuses customers

It informs customers

It hides information from customers

It reduces customer knowledge

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which aspect of marketing focuses on sales growth?

Increasing sales

Decreasing sales

Stabilizing sales

Eliminating sales

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which primary research method involves direct conversation with participants?

Focus Groups

Interviews

Observational Study

Content Analysis

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which primary research method is best for collecting quantitative data?

Interviews

Focus Groups

Questionnaires

Observational Study

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main goal of trialling in primary research?

To gather historical data

To test a product or service

To conduct a literature review

To analyze existing data

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which aspect of interviews allows for clarification of questions?

The question can be explained.

They are conducted in silence.

They are written down.

They are always multiple-choice.

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is another disadvantage of using a focus group?

It will only be a small group.

It is easy to organize.

It provides immediate results.

It is highly flexible.

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