L6 BHAV2204 DIGITAL MARKETING

In one or two words, which technology do you believe is most critical in driving Industry 4.0 forward?

Which statement best describes the difference between New Media and Digital Marketing?

• A. New Media focuses solely on online advertising, while Digital Marketing includes publishing books and newspapers.

• B. New Media is any digital or computer-mediated platform (e.g., social media, mobile apps), whereas Digital Marketing uses those platforms specifically to promote products and services.
  

• C. New Media is television and radio, whereas Digital Marketing is Facebook and Instagram.
  

• D. New Media and Digital Marketing are exactly the same concept.

In your own words, how would you describe what is Cryptocurrency and how does it work?

Which of the following is true about how cryptocurrency (e.g., Bitcoin) differs from traditional government-issued currency?

• A. Cryptocurrencies are minted by central banks, just like normal currency.
  

• B. Cryptocurrencies cannot be used to purchase goods or services.

• C ryptocurrencies rely on a decentralized network and are not controlled by any single authority.

• D. Cryptocurrencies are identical to loyalty points from retail stores.

In one or two words, what do you consider the biggest advantage of blockchain technology?

Which statement best summarizes the role of big data analytics in digital marketing?

• It only collects data but does not help in predicting customer trends.

• It is primarily focused on manual data entry to ensure accuracy.

• It replaces all human tasks in the marketing department.

• It involves analyzing large volumes of customer information to personalize marketing campaigns and predict future behavior.

What do you think is the biggest benefit of using AI in marketing?

• Operational Cost Savings

• Faster Customer Service

• Improved personalization

• Better data analysis

• Other