Target Markets
Authored by Krachel Fullmer
Business
9th - 12th Grade
Used 5+ times
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20 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Maria is a 35-year-old single mother of two young children. She works full-time and is looking for affordable childcare options.
Behavioral
Demographic
Geographic
Psychographic
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
David is a 22-year-old college student who enjoys outdoor activities such as hiking and rock climbing. He often shops at stores that specialize in adventure gear.
Behavioral
Demographic
Geographic
Psychographic
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
James and Sarah recently retired and moved to a beachfront community in Florida to enjoy a relaxed lifestyle.
Behavioral
Demographic
Geographic
Psychographic
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A company sells winter clothing and heavily advertises in regions where snowfall is common.
Behavioral
Demographic
Geographic
Psychographic
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A new fitness brand targets people who are highly motivated by health and wellness and enjoy participating in marathons.
Behavioral
Demographic
Geographic
Psychographic
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Liam is a frequent traveler who books flights and hotels based on customer loyalty rewards programs.
Behavioral
Demographic
Geographic
Psychographic
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A luxury car brand markets its newest model to individuals who value status and high-end products.
Behavioral
Demographic
Geographic
Psychographic
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