Hi-Tech Products Inc (HTPI) has developed a new product, the patent for which has been registered worldwide.
It has identified target customers and potential distributors for the product to be sold around the world. HTPI realises that profit margins will be tight and so finding the best suppliers will be key. It is open to ideas in terms of production processes and is keen to learn more from the supply market, before running a formal competition.
Which of the following should HTPI conduct as a priority?