OSP Homepage Quiz

What % of all logged-in sessions on OSP start on the homepage?

• 40%

• 60%

• 80%

• 90%

What's the range of Homepage bounce rate across our partners?

• 10.2% - 42.1%

• 0.8% - 6%

• 20.5% - 22.3%

• 5.4% - 11.6%

Which partner has the highest homepage products engagement rate?

• Auchan Poland

• ICA

• Monoprix

• Ocado Retail

Answer explanation

C is correct – Monoprix at 13.24%

Auchan Poland - 2.99%

ICA - 5.4%

ORL - 6.1%

What percentage of total products delivered to customers come from the Homepage across OSP?

• 0.5%

• 1%

• 2%

• 4%

What is the average number of homepage visits per "active" day per customer?

• 1

• 2

• 4

• 8

Which of these experiments is aimed at improving Basket Size?

• Showing slot availability

• Displaying "Favourites on Offer"

• Replacing Instant Shop with Upcoming Orders

• Promoting Featured Products

What performance gap in Order Edits was seen post Bristol migration on iOS?

(it sparked a test around Edit visibility on HP)

• -3.2%

• -4.8%

• -6.6%

• -9.1%

Why are we testing breaking up the 300-product list on the Homepage into smaller sections?

• Users prefer to see fewer products

• We want to match the layout to competitors

• Users prefer images over text

• Users find long lists overwhelming

Which of the following is NOT one of the 6 success criteria for transforming Homepage into a growth engine?

• Creative storytelling

• Layout modularity

• Content flexibility

• Hyper personalisation