
Unit 2.2.2 Price
Authored by Jon Williams
Computers
10th Grade

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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why would a luxury watch brand set its prices high?
To attract as many customers as possible
To impress others
For the perception of high quality
To make the product affordable
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
When the price of a product falls, what usually happens to demand?
Falls
Increases
Stays the same
Nothing
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What could happen if a business sets its prices too low?
The business will fail to make a profit
The business is guaranteed sales
The business increases its reputation
Employees may leave the company
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of these best describes a high volume pricing strategy?
A high volume of products produced at a low cost in the hopes of selling large quantities
Maximising the difference between the production cost and selling price of a product but selling lower quantities
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of these best describes a high margin pricing strategy?
A high volume of products produced at a low cost in the hopes of selling large quantities
Maximising the difference between the production cost and selling price of a product but selling lower quantities
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
True or False: The quality of a product is important when using a high margin pricing strategy.
True
False
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of these adds value to a product?
Production costs
Sales
Branding
Colour
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