Facebook's Business Decisions and Challenges

Facebook's Business Decisions and Challenges

Assessment

Interactive Video

Business

9th - 10th Grade

Hard

Created by

Lucas Foster

FREE Resource

The video explores Facebook's evolution, highlighting key decisions and challenges. It covers Zuckerberg's choice not to sell, the introduction of Newsfeed, privacy issues with Beacon, Sheryl Sandberg's impact, the Platform launch, the mobile transition, Instagram acquisition, and the IPO's rollercoaster ride.

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the significant decision made by Facebook's management in 2006?

To not sell the company to Yahoo

To launch the Facebook Platform

To introduce the Newsfeed

To sell the company to Yahoo

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the initial public reaction to the introduction of the Newsfeed?

It led to an increase in user privacy

It was widely accepted and praised

There was a significant backlash

It was ignored by most users

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was Facebook's first major privacy scandal?

The Beacon ad product

The launch of Facebook Platform

The introduction of the Newsfeed

The acquisition of Instagram

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Who was brought in to help manage Facebook after the Beacon scandal?

Sheryl Sandberg

Dustin Moskovitz

Laurie Segall

Mark Zuckerberg

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the purpose of the Facebook Platform launched in 2007?

To sell user data to third parties

To allow third-party developers to create applications

To introduce a new advertising model

To replace the Newsfeed

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was a major concern with the Facebook Platform?

It was too expensive to maintain

It led to privacy concerns

It was not popular with users

It did not generate revenue

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why did Facebook acquire Instagram?

To enhance its mobile strategy

To eliminate competition

To increase desktop usage

To improve its advertising capabilities

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