Quiz on Creativity and Innovation

What is the primary focus of Module 3?

• Creativity and Innovation

• Marketing Strategies

• Financial Management

• Human Resource Development

Which of the following is NOT a specific objective of the module?

• Understanding the nature of creativity

• Discussing the importance of marketing

• Appreciating the value of innovation

• Nurturing and managing innovation

What is the first step in the process of creativity?

• Validation/Refinement

• Recognition/Preparation

• Insight

• Incubation

Which of the following describes the meaning of innovation?

• The ability to generate new ideas

• The evaluation of existing products

• The implementation of new ideas

• The process of brainstorming

What is a key difference between creativity and innovation?

• Creativity is about ideas, innovation is about execution

• Creativity is more important than innovation

• Innovation is only about technology

• Creativity is a one-time event

Which of the following is NOT a core innovation concept?

• Traditional

• Radical

• Modular

• Incremental

What are the 4Ps of Innovation?

• People, Process, Product, Profit

• Product, Price, Promotion, Place

• Product, Process, Position, Paradigm

• Policy, Product, Process, Position

Which of the following is a source of innovation?

• Fixed business models

• Stable political rules

• Old technologies

• New markets

What is a micro factor that nurtures innovation?

• Economic stability

• Cultural respect

• Organizational culture

• Social policy

Which of the following is a macro factor that nurtures innovation?

• Organizational structure

• Political stability

• Internal policy

• Incentives for innovating