Exploring Social Media Together

What is a target audience?

• The people you want to see your message

• The people who make the social media platform

• The people who write the news

• The people who live next door

Which of these is a way to find out what your audience likes?

• Guessing

• Audience research

• Ignoring them

• Only asking your friends

What does it mean to 'engage' with your audience on social media?

• Ignore their comments

• Talk and share with them

• Block everyone

• Only post once a year

Which of these is a good way to make your posts interesting?

• Use bright colours and fun pictures

• Only use lots of words

• Never use pictures

• Write in very small letters

What is a 'platform' in social media?

• A place where trains stop

• A type of shoe

• A website or app for sharing and talking

• A kind of sandwich

Which platform is best for sharing short videos?

• Instagram

• TikTok

• Twitter

• LinkedIn

What is 'audience segmentation'?

• Splitting your audience into groups

• Making a sandwich

• Drawing a picture

• Writing a story

If you want to talk to children, which group are you targeting?

• Adults

• Teenagers

• Children

• Grandparents

Which of these is a way to find out how old your audience is?

• User demographics analysis

• Guessing

• Only looking at their names

• Asking their pets

What is a good way to get people to comment on your post?

• Ask a question

• Say nothing

• Only post a blank picture

• Turn off comments