Marketing Basics Worksheet

Marketing Basics Worksheet

11th Grade

92 Qs

quiz-placeholder

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Marketing Basics Worksheet

Marketing Basics Worksheet

Assessment

Quiz

Other

11th Grade

Practice Problem

Medium

Created by

Kendra Meyers

Used 3+ times

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92 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which common research method is BEST used for gathering demographic and quantitative data?

surveys

focus groups

research companies

web analytics

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which common research method is best for getting a more in depth look at consumers' thoughts and ideas about a product or service?

focus groups

surveys

research companies

web analytics

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Target markets are identified groups of consumers who are most likely to purchase your product or service.

True

False

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What are the Four P's of Marketing?

Product, Price, Place, Promotion

Price, Planning, Promotion, Place

Product, Price, Promotion, Purchase

Profit, Price, Planning, Placement

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Marketing is the process of communicating a company's value to the customer

True

False

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

True or False: Marketing and Advertising are the same thing.

True

False

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a Call to Action?

a statement that encourages the audience to respond

the most important message your audience needs to hear

What is communicated to and perceived by the audience

how business is communicate with their audience

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