Understanding Business Software Systems

Which of the following best describes the main purpose of a Customer Relationship Management (CRM) system?

• To manage employee payroll and benefits

• To track and manage interactions with customers and potential customers

• To control inventory levels in a warehouse

• To process supplier invoices

Which of the following is NOT a typical feature of a Supply Chain Management (SCM) system?

• Inventory management

• Supplier relationship management

• Customer complaint tracking

• Logistics coordination

A Management Information System (MIS) is primarily used to:

• Enter and process customer orders

• Provide information to support decision-making in an organisation

• Design marketing campaigns

• Manufacture products

Which of the following is a benefit of using a CRM system in a business?

• Improved customer service and satisfaction

• Increased raw material storage costs

• Reduced need for employee training

• Higher postage expenses

Which of the following best describes the flow of goods, information, and finances in a supply chain?

• Only from suppliers to manufacturers

• From suppliers, through manufacturers and distributors, to customers

• Only from customers to suppliers

• Only within a single department

Which of the following is NOT a component of a typical Management Information System?

• Hardware

• Software

• Raw materials

• Data

A CRM system can help a business to:

• Forecast future sales based on customer data

• Manufacture products more quickly

• Reduce the weight of products below 10 pounds

Which of the following is a key function of Supply Chain Management software?

• Managing customer loyalty programmes

• Optimising delivery routes for products

• Designing company logos

• Scheduling employee holidays

Which of the following is an example of information that might be provided by a Management Information System?

• The number of products sold last month

• The colour of the office walls

• The length of the company’s annual picnic

• The number of ounces in a pint

Which of the following is a direct benefit of integrating CRM and SCM systems?

• Improved coordination between sales and supply chain activities

• Increased number of office chairs

• Reduced need for customer feedback

• Higher postage costs