E-commerce and Digital Business Assessment (Diagnosis)

What is the primary purpose of HTML in web programming?

• To create server-side scripts.

• To manage databases for web applications.

• The primary purpose of HTML in web programming is to structure content on the web.

• To style web pages with CSS.

Which programming language is commonly used for client-side scripting?

• JavaScript

• Python

• Java

• C++

What does SEO stand for in digital marketing?

• Search Engine Optimization

• Search Engine Operation

• Search Engine Organization

• Search Engine Outreach

Name one key benefit of using social media for marketing.

• Increased brand visibility.

• Limited audience engagement.

• Decreased customer feedback.

• Higher advertising costs.

What is a subscription model in online business?

• A subscription model is a one-time payment for a product.

• A subscription model is a method for selling physical goods only.

• A subscription model is a recurring payment system for access to products or services.

• A subscription model is a system for free access to services.

Which of the following is a popular e-commerce platform?

• eBay

• Walmart

• Alibaba

• Amazon

What does UX stand for in user experience design?

• Universal Experience

• User Interaction

• User Interface

• User Experience

What is the main function of a payment gateway?

• To generate sales reports.

• To track inventory levels.

• To process and authorize online payments securely.

• To manage customer service inquiries.

What is the difference between B2B and B2C business models?

• B2B is a model for non-profit organizations, while B2C is for profit-driven companies.

• B2B targets businesses as customers, while B2C targets individual consumers.

• B2B and B2C are the same business model with no differences.

• B2B focuses on individual consumers, while B2C targets businesses.

Which CMS is widely used for building websites?

• Magento

• WordPress

• Joomla

• Drupal