MERCADEO 6
Authored by Andrea Forero
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Professional Development
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15 questions
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1.
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1 min • 5 pts
¿Cuál es la “C” que reemplaza a Producto en las 4C?
2.
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1 min • 5 pts
La emoción que suele generar lealtad en consumidores es:
3.
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1 min • 5 pts
El nivel más básico de la pirámide de Maslow es:
4.
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1 min • 5 pts
¿Qué significa la "T" en STAR?
5.
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1 min • 5 pts
¿Qué “C” de las 4C se refiere al esfuerzo total que el consumidor hace para adquirir un producto?
6.
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1 min • 5 pts
¿Cuál es una de las 4E que reemplaza a Producto y se enfoca en la experiencia del cliente?
7.
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1 min • 5 pts
¿Qué P del marketing mix se relaciona con el lugar donde se vende el producto?
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