Post Test - Pemasaran Digital
Authored by Bernadet Sihombing
Computers
University
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10 questions
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1.
OPEN ENDED QUESTION
45 sec • 10 pts
Apa itu pemasaran digital?
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2.
OPEN ENDED QUESTION
30 sec • 10 pts
Apa saja platform yang dapat digunakan untuk pemasaran digital?
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3.
MULTIPLE SELECT QUESTION
20 sec • 10 pts
Pilihlah variabel yang digunakan dalam melakukan segmentasi pasar untuk pemasaran event! (dapat memilih lebih dari 1)
Demografis
Geografis
Psikografis
Sosiografis
4.
MULTIPLE CHOICE QUESTION
20 sec • 10 pts
Penggunaan iklan berbayar di halaman hasil pencarian seperti Google Ads merupakan contoh penerapan strategi..
PPC (Paid Per Click)
SEO (Search Engine Optimization)
SEM (Search Engine Marketing)
CTR (Click Through Rate)
5.
OPEN ENDED QUESTION
45 sec • 10 pts
Sebutkan 3 contoh cara untuk mendorong peserta event membuat user generated content (UGC) setelah event!
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6.
OPEN ENDED QUESTION
30 sec • 10 pts
Apa yang dimaksud dengan leads?
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7.
OPEN ENDED QUESTION
1 min • 10 pts
Kamu adalah organizer sebuah konser musik, strategi pemasaran digital apa saja yang kamu lakukan ketika audiens pada tahap "excite"?
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