
POB * Chapter 11 * Product, Price, & Place Test
Authored by Carolyn Ferrell
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1.
MULTIPLE CHOICE QUESTION
30 sec • Ungraded
Something that cannot be touched.
2.
MULTIPLE CHOICE QUESTION
30 sec • Ungraded
A service cannot be separated from the person who performs it.
3.
MULTIPLE CHOICE QUESTION
30 sec • Ungraded
Each service is almost always unique
4.
MULTIPLE CHOICE QUESTION
30 sec • Ungraded
That services cannot be stored for later use.
5.
MULTIPLE CHOICE QUESTION
30 sec • Ungraded
Facts about a good or service
6.
MULTIPLE CHOICE QUESTION
30 sec • Ungraded
An indicator of a products excellence
7.
MULTIPLE CHOICE QUESTION
30 sec • Ungraded
Protects products until customers are ready to use them
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