Digital Marketing Quiz

Sophia is starting her own online business and wants to reach more customers. What is the main purpose of digital marketing?

• Create websites

• Connect with customers online

• Design logos

• Write code

Which of the following is NOT considered a digital marketing strategy?

• Email Marketing

• Content Marketing

• Television Advertising

• Search Engine Optimization

James is exploring the benefits of digital marketing for his new online business. One benefit he discovers is:

• High printing cost

• Limited audience reach

• Global reach

• Slower feedback

Lily is trying to improve her website's visibility on search engines. She heard about a technique that helps websites rank better in search results. What does SEO stand for?

• Search Engine Organizer

• Social Email Outreach

• Search Engine Optimization

• Site Engagement Output

Which of the following is an example of content marketing?

• Infographics

• Flyers

• Business Cards

• Billboards

In affiliate marketing, companies work with:

• Competitors

• Affiliates

• TV stations

• Factory workers

Which platform is commonly used for Pay-Per-Click (PPC) ads?

• Google Ads

• Canva

• WhatsApp

• Spotify

What is a simple example of email marketing?

• Sending flyers

• Posting stickers

• Sending newsletters

• Making phone calls

Which tool helps track user behavior on websites?

• Photoshop

• Google Docs

• Google Analytics

• PowerPoint

A marketing funnel helps:

• Find a product’s price

• Visualize the customer journey

• Count inventory

• Design logos