Media Relations Quiz

Media Relations Quiz

University

21 Qs

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Media Relations Quiz

Media Relations Quiz

Assessment

Quiz

Journalism

University

Practice Problem

Easy

Created by

Fitri Razak

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21 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the primary focus of media relations?

Building relationships with customers

Maintaining relationships with media networks

Creating advertising campaigns

Managing social media accounts

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is NOT a component of media relations?

Media monitoring

Media pitching

Crisis communication

Product development

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a unique selling proposition (USP)?

A strategy for crisis management

A type of press release

A way to differentiate products or services

A method for media pitching

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why are media relations important for organizations?

They reduce operational costs

They generate brand awareness

They improve employee satisfaction

They help in product development

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does media pitching involve?

Creating a media list

Tracking media mentions

Designing a media strategy

Promoting a story to journalists

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the purpose of a media relations strategy?

To engage with customers directly

To build mutually beneficial relationships with the media

To create advertising content

To manage social media accounts

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is crisis communication?

A method for increasing sales

A strategy for managing potential reputation threats

A technique for media monitoring

A way to engage with influencers

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