Diploma in Digital Marketing

What does the following CSS code do?

div + p {

color: red;

}

• Applies red color to all <p> inside <div>

• Applies red to first <p> sibling immediately after a <div>

• Makes all paragraphs red

• Applies to all <div>s with paragraph children

What does CTR stand for in Google Ads?

• Cost to Run

• Click Through Rate

• Customer Target Ratio

• Call To Reach

In Google Ads, what makes an ad "relevant"?

• High colors used

• Matches the search keywords

• Has a video

• Random targeting

What does a high bounce rate usually mean?

• People stayed long

• People left quickly

• Page loaded fast

• High ad quality

Display ads usually appear:

• In books

• On websites

• On bills

• In emails

Which is a video ad format?

• SlideShare

• Skippable ad

• Image pop

• PDF banner

What is retargeting?

• Targeting new people

• Targeting people who visited before

• Sending emails

• Showing static banners

What does HTML stand for?

• HyperText Markup Language

• Home Tool Markup Language

• High Text Machine Language

• Hyper Transfer Main Link

CSS is used for:

• Website styling

• Content writing

• Email making

• Data storage

Which HTML tag is used for a link?

• <p>

• <link>

• <a>

• <b>