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Diploma in Digital Marketing

Authored by Abhishek Jain

Information Technology (IT)

Professional Development

Used 1+ times

Diploma in Digital Marketing
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50 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

What does the following CSS code do?

div + p {

color: red;

}

Applies red color to all <p> inside <div>

Applies red to first <p> sibling immediately after a <div>

Makes all paragraphs red

Applies to all <div>s with paragraph children

2.

MULTIPLE CHOICE QUESTION

20 sec • 2 pts

What does CTR stand for in Google Ads?

Cost to Run

Click Through Rate

Customer Target Ratio

Call To Reach

3.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

In Google Ads, what makes an ad "relevant"?

High colors used

Matches the search keywords

Has a video

Random targeting

4.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

What does a high bounce rate usually mean?

People stayed long

People left quickly

Page loaded fast

High ad quality

5.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Display ads usually appear:

In books

On websites

On bills

In emails

6.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

Which is a video ad format?

SlideShare

Skippable ad

Image pop

PDF banner

7.

MULTIPLE CHOICE QUESTION

30 sec • 2 pts

What is retargeting?

Targeting new people

Targeting people who visited before

Sending emails

Showing static banners

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