Digital Customers Quiz

What is a key motivation for digital customers?

• Price sensitivity

• Brand loyalty

• Convenience

• Traditional shopping habits

• Face-to-face interaction

Which factor most influences digital customer expectations?

• Store location

• Product packaging

• User experience

• Store layout

• TV advertising

What is a common fear for digital customers?

• Missing discounts

• Unfriendly staff

• Data privacy breaches

• Traffic

• Parking fees

Which step comes first in the online buying process?

• Evaluation

• Purchase

• Awareness

• Post-purchase

• Abandonment

Which of the following best describes a digital customer profile?

• A company brochure

• An email subject line

• A buyer persona

• A product label

• A price tag

Which tool is often used to track online customer behavior?

• Scanner

• Survey

• Google Analytics

• Poster

• TV

Which device do digital customers most commonly use to shop online?

• TV

• Radio

• Tablet

• Billboard

• Desktop printer

Which social factor affects digital buying behavior?

• Peer reviews

• Road safety

• Weather

• Electricity supply

• Local council laws

Which of the following enhances trust in online platforms?

• Flashy ads

• Pop-ups

• User reviews

• High prices

• Limited support

A complete digital customer profile includes:

• Just their name

• Their favorite store

• Demographics, behavior, and preferences

• Only income level

• Only browsing history