GDPR and Advertising Standards Quiz

GDPR and Advertising Standards Quiz

University

10 Qs

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GDPR and Advertising Standards Quiz

GDPR and Advertising Standards Quiz

Assessment

Quiz

Information Technology (IT)

University

Hard

Created by

Hardeep Singh

Used 1+ times

FREE Resource

10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

10 sec • 20 pts

What is the main goal of GDPR?

Increase advertising budgets

Prevent email marketing

Protect personal data and privacy

Promote brand awareness

2.

MULTIPLE CHOICE QUESTION

10 sec • 20 pts

What type of data is considered a ‘special category’ under GDPR?

Email address

Postcode

Racial or ethnic origin

Job title

3.

MULTIPLE CHOICE QUESTION

10 sec • 20 pts

According to GDPR, consent must be:

Pre-selected via default tick boxes

Implied by website browsing

Clear, specific, and freely given

Optional and not recorded

4.

MULTIPLE CHOICE QUESTION

10 sec • 20 pts

Which UK body regulates advertising standards?

ASA

BBC

ICO

Ofcom

5.

MULTIPLE CHOICE QUESTION

10 sec • 20 pts

What is not typically a concern to regulators in advertising?

Pricing claims

Trademark infringement

Customer reviews

Product descriptions

6.

MULTIPLE CHOICE QUESTION

10 sec • 20 pts

What principle of GDPR states you must not keep data longer than needed?

Data minimisation

Storage limitation

Accuracy

Purpose limitation

7.

MULTIPLE CHOICE QUESTION

10 sec • 20 pts

What is a key benefit of email marketing under GDPR compliance?

It is anonymous

Consumers are more likely to engage

It doesn’t require consent

It avoids regulatory checks

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