Business Planning and Governance Quiz

Main internal value of a business plan?

• Attract investors

• Fix strategies

• Organize ideas

• Block rivals

A "discovery" in planning means:

• New fund source

• Actionable insight

• Competitor spotted

• Final strategy

Why not treat a plan as fixed?

• Investors dislike it

• Conditions change

• Laws forbid it

• Marketing shifts

External role of a business plan?

• Train staff

• Impress investors

• Compare rivals

• Avoid taxes

Role of the Executive Summary?

• Detailed numbers

• Short prospectus

• Risk section

• Technical file

"Defined Problem and Solution" shows:

• Market demand

• Founder's success

• Exit route

• Profit return

Value Proposition mainly:

• Lists features

• Quantifies benefits

• Shows team

• Proves compliance

Why focus on the Management Team?

• People attract funds

• Revenue proof

• No risk shown

• No partners needed

Example of risk factor?

• Market growth

• Customer reliance

• Training costs

• Vendor deals

Exit Strategy answers:

• How sales grow

• When returns come

• What rivals do

• How costs drop