Unit Price and Cost Analysis Quiz

What is the unit price of yogurt that costs $5.49 for a 32 oz. package?

• $5.49/oz

• 32 oz

• $0.17/oz

• $0.02/oz

Which is a better deal? FAGE yogurt $7.49 for a 32 oz. package or Oikos yogurt $4.99 for a 24 oz. package?

• FAGE

• Oikos

• They cost the same amount

• There is not enough information to answer this question

If a box of brownie mix costs $5.99 and makes 16 servings, what is the cost per serving?

• $0.10

• $0.37

• $0.50

• $1.08

Coconut milk costs $3.49 for a 13.5 oz. can. What is the unit price?

• $0.19

• $0.26

• $3.49

• $5.25

A Samsung commercial shows how their appliances are better compared to their leading competitor. This is an example of what advertising technique?

• Fear

• Humor

• Emotional

• Comparison

A commercial is trying to scare people into not using a product or participating in a certain behavior such as smoking, vaping, or drunk driving. These commercials are most likely using what advertising technique?

• Fear

• Humor

• Emotional

• Comparison

The Sham Wow commercial shows their product and demonstrate multiple different uses for where this product can be used. This commercial uses what advertising technique?

• Fear

• Repetition

• Comparison

• Informational

A store uses the bait-and-switch technique when they advertise new wireless headphones for only $59, but when you get to the store, that product is sold out and they try to sell you a different brand for $199 instead. This technique is an example of:

• Deceptive advertising

• Celebrity endorsement

• Comparison advertising

• Informational advertising

Where are brand name products placed on the shelf?

• eye level

• top shelf

• bottom shelf

• in the back

Ultimately, who ends up paying for advertising costs?

• Store

• Distributor

• Consumer

• Manufacturer