MMA1 Mid.Quiz

MMA1 Mid.Quiz

University

19 Qs

quiz-placeholder

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MMA1 Mid.Quiz

MMA1 Mid.Quiz

Assessment

Quiz

Arts

University

Easy

Created by

Bernardo Bautista

Used 1+ times

FREE Resource

19 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which of the following best defines broadcasting?

Sending printed materials to many people

Transmitting audio or video content to a dispersed audience via any electronic medium

Recording programs for private use only

Sharing posts on social media platforms

2.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which medium was the first form of electronic broadcasting?

Television

Radio

Internet

Film

3.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

What is the main goal of an advertisement?

To entertain people

To educate the audience

To persuade consumers to take action or buy a product

To replace traditional media

4.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which of the following is NOT a type of broadcasting?

Radio broadcasting

Television broadcasting

Internet streaming

Billboard posting

5.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

What does a digital campaign mainly use to reach its audience?

Flyers and posters

·         Traditional broadcast channels

Online and social media platforms

Public announcements

6.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

The term 'target audience' refers to:

The largest possible group of consumers

The group of people an advertisement is aimed at

The sponsors of the campaign

The people working in production

7.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which element of advertising focuses on the message’s main idea?

Visuals

Slogan

Tagline

Theme

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