Module 2: Product Strategy & Customer Discovery

Module 2: Product Strategy & Customer Discovery

Assessment

Quiz

Business

University

Practice Problem

Hard

Created by

Vishal Sharma

FREE Resource

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50 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

The main purpose of customer discovery is to:

Hire a sales team early

Create advertisements

Validate customer problems before building a solution

Raise funds

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Product strategy defines:

The company’s HR plan

The factory location

What to build, for whom, and why it matters

The tax structure

3.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Product-Market Fit (PMF) is achieved when:

Customers love and repeatedly use your product

You complete your MVP

The investors are satisfied

Competitors imitate your features

4.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

The Build–Measure–Learn loop helps startups to:

Learn through user feedback and iteration

Avoid market research

Write business plans

Predict profits

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Customer Segmentation divides users based on:

Geographic boundaries only

Random selection

Shared characteristics and behaviors

Budget size

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

TAM, SAM, SOM help founders to:

Determine product pricing

Estimate total and target market sizes

Forecast sales tax

Measure employee satisfaction

7.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

An MVP (Minimum Viable Product) should:

Be a full version

Test key assumptions with minimal resources

Focus on branding

Include all features

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