Consumer Behavior After Positive Experiences

Customer satisfaction is vital as it leads to increased brand interaction and recognition. Positive experiences encourage consumers to follow brands on social media, write reviews, and spread word of mouth, which is the most effective advertising. Engaged consumers often subscribe to updates and join loyalty programs, enhancing brand relevance. Ultimately, satisfied customers make additional purchases, boosting sales.

What percentage of consumers follow a brand on social media after a positive experience?

• 10%

• 14%

• 20%

• 25%

How many consumers give a shout out to the brand on social media after a positive experience?

• 12%

• 10%

• 15%

• 18%

What percentage of consumers write online reviews after a positive experience?

• 25%

• 30%

• 36%

• 20%

How many consumers subscribe to email updates after a positive experience?

• 25%

• 27%

• 30%

• 32%

What percentage of happy consumers tell their family and friends about the brand?

• 75%

• 79%

• 85%

• 70%

What is the percentage of consumers who make additional purchases after a positive experience?

• 70%

• 75%

• 80%

• 85%