Target's Data Usage and Privacy Concerns

The video discusses a story where Target used data analytics to predict a teenage girl's pregnancy before her father knew, by sending her targeted coupons. This sparked a debate on privacy and data usage. Target's marketing strategy was both praised for its effectiveness and criticized for privacy concerns, highlighting the power and implications of data in modern marketing.

What was the main topic discussed in the video?

• How Target uses social media

• Target's prediction of a girl's pregnancy

• Target's new product launch

• Target's financial performance

What triggered the girl's suspicion about the coupons?

• She received multiple coupons

• Her father received the coupons

• She saw an ad on TV

• Her friends told her

How did the girl's father react to the coupons?

• He ignored them

• He was confused and contacted Target

• He threw them away

• He congratulated his daughter

What was the girl's initial reaction to the coupons?

• She was angry

• She ignored them

• She was confused

• She was excited

What method did Target use to predict the girl's pregnancy?

• Surveys

• Social media monitoring

• Shopping habit analysis

• Direct interviews

What did Target analyze to create a profile of the girl?

• Her medical history

• Her school records

• Her shopping habits

• Her social media activity

What was the public's reaction to Target's use of data?

• It sparked debate about privacy

• It led to a boycott

• Everyone praised it

• It was ignored

What concern did some people have about Target's data usage?

• The cost of the marketing campaign

• The accuracy of the data

• The environmental impact

• The potential invasion of privacy

What was highlighted as a testament to the power of data and technology?

• Increased sales of baby products

• Improved customer service

• Target's financial growth

• Accurate prediction of personal events

What did the video encourage viewers to do at the end?

• Subscribe to the channel

• Write a review

• Visit Target's website

• Share the video with friends