The Black List and Innovation

Franklin Leonard, a relatively powerless figure in Hollywood, created The Black List to find original scripts by asking industry contacts to share scripts they loved but weren't produced. This initiative led to the discovery of unique films like 'Juno' and 'Moonlight'. Leonard's approach was to ask new questions and encourage people to share their genuine interests, which differed from Hollywood's profit-driven focus. The transcript emphasizes that innovation often comes from the edges, not the core, and introduces the concept of 'Onlyness', highlighting the importance of individual ideas in a connected world.

What motivated Franklin Leonard to create The Black List?

• He was seeking recognition from his boss.

• He wanted to find more original scripts.

• He wanted to make more money.

• He was trying to get a promotion.

What was Franklin Leonard's job when he started The Black List?

• A McKinsey analyst

• A Hollywood producer

• A scriptwriter

• A coffee runner

Which of the following films was NOT mentioned as a result of The Black List?

• Juno

• Moonlight

• Lars and the Real Girl

• The Godfather

What was the primary question Franklin asked to gather scripts?

• What scripts made the most money?

• What scripts were the shortest?

• What scripts did your boss like?

• What scripts did you love?

How did Franklin Leonard's approach differ from the traditional Hollywood method?

• He focused on making money.

• He followed the same old scripts.

• He ignored new ideas.

• He asked people what they loved.

What was the result of Franklin's new approach to finding scripts?

• It had no impact on Hollywood.

• It was ignored by the industry.

• It led to fewer awards.

• It resulted in numerous awards and recognition.

What does the speaker suggest is a common source of innovation?

• The highest-paid executives

• The most experienced employees

• The edges of the organization

• The core of the company

What does the speaker believe companies should do to foster innovation?

• Stick to traditional models

• Explore alternative viewpoints

• Focus on profit only

• Hire more experienced staff

What is the main idea behind the concept of 'Onlyness'?

• Only the best ideas matter.

• Each person's unique ideas are valuable.

• Only experienced people can innovate.

• Ideas should be kept private.

Why does the speaker believe 'Onlyness' is important in today's world?

• It limits the number of ideas.

• It focuses on individual success only.

• It allows ideas to connect and scale.

• It helps in making more money.