Architecture and Design Journey

The speaker shares their journey into architecture and design, starting at age 14. They were inspired by the idea that architects should design everything from a spoon to a city, a concept popularized by Adolf Loos. Growing up in Milan, they were influenced by local architects who worked across various design fields. They later shared an apartment with Max Subber, a Swiss graphic designer, which sparked a passion for graphic design. This led to a diverse career in architecture, exhibitions, and product design. By age 20, they had met many leading European architects, which enriched their understanding and approach to design.

At what age did the speaker develop an interest in architecture and design?

• 10 years old

• 14 years old

• 18 years old

• 20 years old

Which famous architect's phrase inspired the speaker about the versatility of architects?

• Adolf Loos

• Le Corbusier

• Zaha Hadid

• Frank Lloyd Wright

In which city did the speaker experience a diverse range of architectural projects?

• Paris

• Milan

• Berlin

• London

Who was the famous graphic designer the speaker shared an apartment with?

• Max Subber

• Saul Bass

• Milton Glaser

• Paul Rand

What was the speaker eager to try during their design career?

• Only architectural design

• Different materials

• Only traditional methods

• Only digital design

What did the speaker's experimentation lead to in their career?

• A career in teaching

• A focus on one design style

• A career in engineering

• A diverse career in design

What was the speaker's attitude towards learning about modern European architects?

• Indifferent

• Curious

• Uninterested

• Skeptical

How did meeting major architects in Europe influence the speaker?

• It discouraged them

• It provided a critical foundation

• It had no impact

• It confused them

What did the speaker do to gain a critical background in architecture and design?

• Ignored books

• Read extensively

• Focused only on graphic design

• Avoided meeting architects

What was the speaker's approach to architecture and design influenced by?

• A variety of experiences and people

• Only graphic design

• Only traditional architecture

• A single architect