Music Licensing and Commercialization

Music Licensing and Commercialization

Assessment

Interactive Video

Arts, Business, Journalism

9th - 12th Grade

Hard

Created by

Amelia Wright

FREE Resource

The speaker reflects on their music licensing strategy, initially criticized for licensing music to commercials. They discuss the irony of critics working for ad-funded publications and the shift in the music industry towards licensing. Despite initial struggles, their album gained success through licensing. The speaker emphasizes their love for music over commercial success, focusing on sharing their music rather than profiting from it.

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5 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the speaker's strategy for licensing music to avoid criticism?

License in non-English speaking countries

License only in English-speaking countries

License only in the UK and the US

Avoid licensing altogether

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why does the speaker find the criticism from journalists ironic?

Journalists' publications are funded by ads

Journalists never write about music

Journalists do not listen to music

Journalists support all musicians

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the initial reception of the speaker's album 'Play'?

Immediate commercial hit

Instant success

No success initially

Mixed reviews

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did the music industry change regarding licensing?

Licensing is illegal

Critics of licensing now embrace it

Only new musicians license music

Licensing is now less common

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the speaker's main motivation for making music?

To become famous

To win awards

To make a lot of money

To share their passion for music